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Learn how to conduct everyday agency life, market your small business, read case studies, or read about what’s going on in our office! Blog posts written by Voice Z’s Digital Marketing Associates.
Unveiling the Power of Podcast Advertising
What is Podcast Advertising? Silently captivating the ears of millions, podcast advertising has emerged in the marketing landscape. Podcast advertising is expected to grow to 98.7 million users by 2027 with users constantly on the go and being connected to digital...
The Basics of Paid Advertising
Paid advertising, is also known as pays-per-click (PPC) advertising. PPC is a type of online advertising in which the business is charged each time a user clicks on one of their advertisements. Pays-per-click advertisements are an effective way for businesses to...
Short-Form Video on Social Media
Why Short-Form Video? As social media continues to grow and become a powerhouse tool for businesses to market to consumers, being able to create content that keeps consumers engaged is important. Short-form videos have been recently found to be the most engaging type...
SEO Starter Kit
Author: Lindsey Murphy (Marketing Strategist & Head of Finance) Search Engine Optimization (SEO) is a technical component of digital marketing that can be intimidating for our new marketing strategists yet is vital to transform a client’s digital presence. The...
Building Your Personal Brand on LinkedIn
Author: Julie Pacenka, Marketing Strategist Why Do We Need a Personal Brand? As marketing professionals, we spend so much time improving companies' digital presence that we often don’t truly know how to effectively market ourselves. With the digital age becoming more...
A New Method of E-commerce
Author: Kiera Cote, Marketing Strategist As the world of e-commerce continues to grow, so does the number of possibilities that opens up. Instagram is a continuously growing platform that allows its personal and business users to post photos, create 24-hour stories,...
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