by Katie Berthasavage | Apr 25, 2023 | Gen Z Marketing
Author: Kiera Cote, Marketing Strategist As the world of e-commerce continues to grow, so does the number of possibilities that opens up. Instagram is a continuously growing platform that allows its personal and business users to post photos, create 24-hour stories,...
by Katie Berthasavage | Oct 20, 2022 | Branding
Author: Katie Berthasavage, Director of Marketing Technology What is Branding and what purpose does it serve? Branding – this is a commonly used term in the marketing world. It is important to note that a lot of our behavior as consumers is influenced by brands...
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